They are known as Captain Jack and Boogie — the future of New York City high school basketball.
The two players from The Bronx, both among the country’s consensus top-10 sophomores, are ready to cash in on their immense talent in a brand new forum — as pioneers in the Name, Image and Likeness (NIL) world.
Close friends Ian Jackson of Cardinal Hayes and Johnuel “Boogie” Fland of Archbishop Stepinac are set to become the first high school athletes from New York City to monetize their talents and popularity. They have signed on with social media company Spreadshop for a sponsorship deal in which they can begin to create their own personal brand on the organization’s platform.
And this may just be the start. The duo could become trailblazers for other local high school athletes.
“It’s a big step for New York basketball, two kids from The Bronx doing something nobody else has done before,” Jackson told The Post. “People will look at us as role models.”
Both Jackson and Fland will receive four figures per month for the next six months in exchange for one social media post per week in which they identify themselves as Spreadshop athletes, according to Spreadshop business development manager, Zack Bowman.
Fland’s father, Johnuel, has already created a logo for his son to sell on merchandise such as hats, T-shirts and sweatshirts, and Jackson is in the process of developing one with help from the company. The two prospects will receive a majority of the proceeds for any merchandise they sell on the site.
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SOURCE: New York Post, Zach Braziller