Men’s luxury goods brand Montblanc entered the smartwatch race on Thursday with the Summit, an Android-powered timepiece available in stainless steel and titanium.
It’s an ambitious naming choice from the German company: Once you’ve reached the summit there’s nowhere left to go but down. Nevertheless, with several mix-and-match options, all based around Montblanc’s classic 1858 collection, it looks like Summit is yet another luxury smartwatch made to look like its mechanical relatives. Following TAG Heuer, Nixon, Fossil and Movado, plenty of premium watch companies seem to be dipping their toes into Google’s Android Wear 2.0 pool.
The Summit will be available in the UK and Europe at the beginning of May, at first exclusively through retailer Mr Porter. Mid-May it will roll out to Montblanc boutiques and other registered retailers across the world, starting with Europe and the US.
The various case combinations include matte black and brushed silver over stainless steel or titanium, a domed glass sapphire screen, stainless steel buckles and a crown marked with the distinctive Montblanc snowflake logo. All are unashamedly masculine, but at least Montblanc, unlike its competitors in the tech world, has always been a men’s brand. We’re still waiting to hear Samsung’s excuse (ditto Huawei, ditto LG).
Montblanc includes seven of its own unique watch faces, borrowed from the 1858 collection. All offer Montblanc-designed complications including second counters, timers and world clocks.
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SOURCE: Cnet, Katie Collins