Bottomless brunch and mimosas may be the way to a millennial’s heart, but it may be bottomless fries that get them back to McDonald’s tables.
A new ‘McDonald’s of the future’ may prove that to be the case. The new 6,500 sq ft restaurant, set to open in July, will be asking if you want fries with that – as many as you want.
The $1.59m Mound City restaurant, currently under construction, will feature a lot more than a menu option sure to set drunk college students’ hearts aflutter.
Owners Chris and Karri Habiger are turning their McDonald’s into a luxurious one, with earthy tones, couches and armchairs and kiosks instead of people taking your order.
‘Today’s customers seek a comfortable and inviting atmosphere,’ Chris Habiger told the St Joseph News-Press.
‘So we’re committed to providing a modern look and feel to this restaurant.’
That also means giving customers the power of customization.
Habiger said the kiosks will make it easier for people to go through the ‘hundreds of different choices to build the burgers of your dreams’, as well as their chicken sandwiches and even dessert.
But Habiger, who owns six additional McDonald’s locations, said the kiosks won’t be replacing jobs and that the company instead plans to hire 85 new employees in the upcoming months.
To add to the casual dining experience, Habiger said at this McDonald’s the food will be brought to you.
And although bottomless fries may be the millennial dream, the St Joseph location will also feature plenty for the kids.
The restaurant’s new play place will be outfitted with interactive light board tables and tabletop video games.
And for the kids who can still have fun without technology, there will also be a multi-level jungle gym complete with a slide.
The idea of bottomless fries is hardly news. The Red Robin chain recently celebrated 20 years of offering all-you-can-eat steak fries.
SOURCE: ANNETA KONSTANTINIDES