Political Parties and Social Media: More Democrats Use Google+ and Twitter, More Republicans Like Pinterest

A study by Harvard’s Institute of Politics found that some Republicans prefer Pinterest, while Democrats flock to Twitter. (Harvard Institute of Politics)
A study by Harvard’s Institute of Politics found that some Republicans prefer Pinterest, while Democrats flock to Twitter. (Harvard Institute of Politics)

Social media’s promise was that people with different views and political ties could mingle in digital bliss. But some social sites are more popular with one political party than another.

According to a new survey by the Harvard Institute of Politics, Democrats love Google Plus and Twitter, while Republicans are more interested in sharing on Pinterest.

The poll, which was published on Tuesday, asked 3,058 Americans ages of 18 to 29 which social sites they preferred to use. The survey was conducted from March 22 to April 4. The margin of sampling error was 2  percentage points, so differences of less than that amount are statistically insignificant.

Some sites showed virtually no differences between the parties. Democrats and Republicans used Facebook the same amount, 87 percent. With Snapchat, 24 percent of Democrats and 23 percent of Republicans said they actively used the service.

Most other sites were predominantly used by Democrats, including Instagram, WhatsApp and Tumblr.

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SOURCE: NICK BILTON 
The New York Times

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